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Summer 2026 Parent Survey Results: What Families Thought of Barracudas
If you're looking for trusted school holiday childcare, parent reviews can be one of the best ways to compare summer camps and activity camps for children.
Every year, we ask families to tell us about their Barracudas experience so we can continue improving our camps and understand what matters most to parents.
In Summer 2026, 2,130 parents completed our survey, sharing feedback on everything from our activities and facilities to our staff, booking experience and overall satisfaction.
The results showed:
99% of parents would book again
98% rated their booking experience as Excellent or Good
98% rated their first impressions as Excellent or Good
97.8% rated our activities as Excellent or Good
98.1% rated our facilities as Excellent or Good
97.7% rated our staff as Excellent or Good
Net Promoter Score (NPS) of 68
Here's what parents told us about their Summer 2026 Barracudas experience.
🌈 Why Parents Chose Barracudas This Summer
We know every family has different reasons for booking a holiday camp, but one thing remains consistent: parents need a childcare solution they can trust.
The overwhelming majority of families booked Barracudas because they needed reliable childcare while they worked during the school holidays.
Reasons for booking:
Working parent: 80%
To break up the holidays / treat for my children: 12%
For children to try new things: 7%
Other: 1%
These results reinforce the important role Barracudas plays in supporting busy families throughout the school holidays. Parents trust us to provide a safe, engaging environment where children can have an amazing time while they work with complete peace of mind.
💻 A Smooth Booking Experience
We know parents are busy, so making the booking process as simple and straightforward as possible is always a priority.
We're delighted that 98% of parents rated their booking experience as Excellent or Good, showing that families found it easy to secure their child's place and manage their summer holiday plans.
👋 First Impressions Matter
From the moment families arrive at camp, we want them to feel welcomed, reassured and excited for the day ahead.
We're proud that 98% of parents rated their first impressions as Excellent or Good, reflecting the hard work of our camp teams who create a friendly, organised and professional experience from the very first day.
🎨 Activities Children Love
At Barracudas, every day is packed with choice, variety and fun. With over 80 activities available and children able to choose activities throughout the day, we work hard to ensure there's something for everyone.
We're thrilled that 97.8% of parents rated our activities as Excellent or Good.
Whether children were enjoying sports, swimming, arts and crafts, dance and drama, team building challenges, motor sports, archery or themed activities, it's fantastic to know that our programme continues to deliver the excitement and variety families expect from Barracudas.
🏫 Facilities That Support Amazing Experiences
The quality of our venues plays a huge role in delivering memorable camp experiences. That's why we carefully select schools with fantastic facilities that allow children to explore, develop and have fun safely.
This summer, 98.1% of parents rated our facilities as Excellent or Good, highlighting the quality environments our camps operate in.
From sports halls and playing fields to swimming pools and specialist activity spaces, our venues help bring the Barracudas experience to life.
🌟 Our Incredible Staff
If there's one thing parents consistently tell us, it's how much they value our camp teams.
Our staff are at the heart of everything we do. Their enthusiasm, care, professionalism and commitment help create the welcoming atmosphere that children love and parents trust.
We're delighted that 97.7% of parents rated our staff as Excellent or Good this summer.
A huge thank you goes to every member of our summer team who worked tirelessly to ensure children had a fun, safe and memorable experience.
🔁 Would Parents Book Again?
One of the strongest indicators of customer satisfaction is whether families would return.
We're incredibly proud that 99% of parents said they would be likely to book with Barracudas again.
For us, that's the ultimate compliment and reflects the trust families place in us year after year.
📈 Parents Are Happy to Recommend Us
Our Net Promoter Score (NPS) this summer was an outstanding 68.
For context, an NPS score above 50 is considered exceptional and indicates a very high level of customer loyalty and satisfaction.
This result shows that families aren't just happy with their Barracudas experience, they're actively recommending us to friends and family.
💬 What Parents Told Us
The survey comments we received this summer were full of wonderful feedback about our staff, activities, organisation and the positive impact camp has on children.
Common themes included:
Friendly, welcoming and supportive staff
Children making new friends and growing in confidence
Excellent activity choice and variety
Safe, organised and professional environments
Reliable childcare for working parents
Children excited to return each day
Flexible hours that support family schedules
Here are just a few examples of what parents told us:
"My child couldn't wait to come back each day and talked non-stop about the activities when they got home."
"The staff were fantastic, caring and professional. We felt completely confident leaving our child at camp."
"The variety of activities is what makes Barracudas stand out. No two days are the same."
"As working parents, Barracudas gives us complete peace of mind during the holidays."
"Our child has grown so much in confidence and made some great new friends."
⭐ Trusted by Parents: Trustpilot & Google Reviews
The positive feedback didn't stop with our survey.
Throughout summer 2026, parents continued to leave fantastic independent reviews on Trustpilot and Google, highlighting the experiences their children had at camp.
Parents regularly praised:
The caring and enthusiastic staff
The huge range of activities available
Flexible childcare hours for working parents
Safe and well-organised camps
Children returning home happy, tired and excited for the next day
The confidence and friendships children develop during their time at camp
With over 1,800 independent Trustpilot reviews and an Excellent rating, alongside hundreds of positive Google reviews across our camp locations, we're incredibly grateful for the trust families place in Barracudas. These independent reviews continue to provide reassurance for parents looking for high-quality holiday childcare and activity camps.
🎉 Wrapping Up Summer 2026
What a summer it's been.
From first-time campers discovering new activities to returning children reuniting with friends and favourite staff, Summer 2026 was filled with fun, adventure and unforgettable memories.
Thank you to every child, parent and member of staff who made this season so special. Your feedback helps us continue improving and ensures we remain committed to delivering amazing experiences for every child.
We're already looking forward to welcoming many of you back for October half term.
Until then, thank you for being part of another fantastic Barracudas summer.
